What is Korean Fried Chicken?
77Chicken Licensing, sign up for one brand, and you get multiple products (Korean Fried Chicken plus Soda Drinks). More products equal increased revenue and profit.
Korean fried chicken is a fried chicken dish prepared in a Korean style. Coated with a specially formulated fried chicken flour recipe and fried in high temperatures, the chicken skin turns a golden brown on the outside, and yet has deliciously tender and juicy meat on the inside. The chicken is then tossed in sauces and fried again in a process called double-frying. This results in a crispy and rich taste. The Korean fried chicken is now ready to be served. It’s really delicious! 77 Chicken is owned by Mr Park, a Korean entrepreneur who has been operating a fried chicken business in Dongdaemun Seoul for over 22 years. He is now bringing his brand of finger licking fried chicken here.
So what makes his dish different from the rest? Mr Park's recipe uses a traditional Korean marinade, as well as a double-frying process. To maintain good standards, he has been travelling back to Korea frequently to source for ingredients. 77 Chicken not only uses fresh, locally sourced Korean ingredients, it also combines a secret recipe of spices and homemade chilli powder for a truly authentic taste.
77 Chicken is now highly in demand: a delicious snack as well as a highly profitable franchise product. The brand is now offering franchise business opportunities in Shanghai, Hong Kong, Singapore and Malaysia. With no less than 40 years of history, it is one of the most sought after foods by tourists visiting Korea. It is also a hot selling item in New York, Macau, Shanghai, Hong Kong, Singapore, Malaysia and many other places.
The worldwide popularity of this simple yet delicious snack is due to the boom of Korean drama, culture and the influence of celebrities. This has created a great business opportunity for us. Most importantly, Korean fried chicken has lots of flavours and can easily cater to all types of consumers. Everybody is going to love it.